How To Build A Job Search Website – In April 2020, the US faced the highest unemployment rate (14.8%) in the last 70 years. In April 2021, it remained at 6.1%. As candidates search for opportunities to land a job, companies are looking for ways to hire talent that will help them meet modern challenges. A job board website like Glassdoor or Indeed can be a solution, but if you think about the opportunities to create your own job board, there’s no point in copying them.
Instead, it’s better to find out the best approaches to creating a personal job search website and think about a unique value proposition. Start by checking out our guide on how to create a website like Indeed or Glassdoor.
How To Build A Job Search Website
Both Glassdoor and Indeed are leading job search and recruiting solutions in the United States. In 2018, Indeed’s parent company bought Glassdoor and merged some of its functions. Still, both platforms have separate websites and user profiles.
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The main difference between Glassdoor and Indeed is how they establish themselves in the job search market. Glassdoor is a website focused on creating an employee brand, while Indeed is the solution to streamline the job search.
Glassdoor allows companies to have extensive profiles with customized design and content, as well as encouraging past and current employees to share their feedback about their work experience and help potential candidates make a better informed choice. Glassdoor no longer has a job posting feature; instead, the user will be redirected to Indeed. There is no resume search feature on Glassdoor.
Both websites have one more distinctive advantage: they share and frequently update average salary data for different positions so that candidates can better match their skills and experience to their salary expectations.
How to start a job board website? Start by reviewing the business models used by popular solutions in this niche. As a general rule, job boards are free or almost free for job seekers, but are paid for by companies and employers. Below are the main approaches to monetizing job boards.
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In this case, a company is charged for placing its job ad. In addition, a job portal can charge employers for placing their vacancies in the first search positions. As for potential candidates, creating and posting a resume is a free feature, but you can also pay to promote it to the top of the list.
In this case, the company has to pay the subscription to access the specific set of features. In most cases, the price of a subscription is tied to the number of job ads the company can post or the number of resumes it can access and consider.
This is the strategy used by LinkedIn. In addition to Premium memberships, they also offer paid talent and recruitment solutions. You can also learn more about the ways LinkedIn makes money in our article dedicated to how to create a website like LinkedIn.
This business model involves providing both parties with a free set of features for the job search and recruitment process, but the website hosts relevant advertisements. In most cases, fledgling startups use this strategy to attract users with free opportunities and then expand their features to offer them on a Freemium or subscription basis.
Job Search Website
This approach involves combining some of the features of the previous models. For example, this is how Indeed works: it charges a small fee every time a potential candidate sees the job posting, hosts recruiting events, uses banners, and offers subscription packages. Glassdoor also combines job listings (to be published on Indeed), job advertising opportunities, and job branding solutions.
To create a job board website, you need to think about two sets of features: for employees and for candidates. Some of them may overlap, but the user journey will still be different.
Below are some of the basic features you need to develop to create a website for a job application.
How to create a job portal with more advanced features? After your startup is mature enough, consider adding the following features to make it more competitive and attractive.
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Below are more ideas on how to create a recruitment website and make it more powerful with the help of AI.
How to create a job search engine from a technical perspective? You have three options to choose from.
Using WordPress to create a job search engine seems like one of the most obvious solutions. But despite the popularity of this CMS, it has one major drawback: to make it work, you have to fill it with plugins and plugins that slow down the website’s loading time. Most job seekers need it urgently, and most HR managers are bound by effectiveness metrics, so a slow-loading website can hardly be considered an effective tool for both tasks.
There are also solutions that allow you to build a job search website without coding skills, for example Appypie and Ruiter. Even so, its capabilities are quite limited. Websites created with the help of online builders are almost impossible to customize, scale and promote on Google, so they have almost no chance to be competitive in the modern market.
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How to build a website like Glassdoor with the opportunity to make it even better? Choosing custom development services is the only right strategy in this case, as this is the way to make a fully customized, well-scaled, unique and technically powerful job search platform.
If you are choosing your future development provider, pay attention to those who have experience building job search engines and practical information on how to build a social media application from scratch. These solutions have many overlapping functions, so you will be able to reuse the practical experience, technology and business knowledge and best practices that the company already has. The technical team will also be happy to help you with this task.
How to create a website like Glassdoor step by step? Below are the main milestones of its future development strategy.
How to make a website for job ads and make it competitive? The following tips may sound trite, but this is proof of their relevance. You should come up with something unique. To brainstorm ideas, start by reviewing the landscape of the modern job market. Many companies have switched to online mode, many people are forced or willing to work from home, more and more specialists are choosing opportunities abroad or as a freelancer. Alternatively, you can create a job search website just for remote work opportunities, for freelancers willing to get a full-time but still remote job, or vice versa.
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The features we listed above should be enough to develop a fairly powerful minimum viable product. Consider adding something specific as well to make your product stand out and validate demand for new features by gathering user feedback and taking in their behavior patterns.
Most job search platforms are designed the same way. On the one hand, an already familiar design is suitable for users when they switch from one job board to another; on the other hand, a non-standard design can become your competitive advantage.
Following the second strategy, be sure to create a detailed, clickable prototype to test with your future users. Their behavior patterns can suggest how to create a recruiting website driven by a non-standard design solution that should improve the user experience.
Going the custom development route, make sure you partner with a tech-savvy and experienced development company. Select the most suitable ones by their location and rating on Clutch.co, review their portfolios and highlight those with experience in creating job seekers and request a consultation. Choose the development company whose vision best fits yours. Alternatively, get in touch to take the first step towards developing your job search website.
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After you’ve created your MVP, it’s time to test it with real users. Their feedback will help you figure out how to improve your solution and which scaling path to choose.
Creating a job search platform is as challenging as it is attractive. Given the current labor market trends and trends, a well-developed solution with a clear value proposition has a good chance of meeting the expectations of job seekers and meeting the economic and recruitment challenges that most companies face. is here to support you on this path.
You can contact us to discuss your project and outline your development strategy. Schedule a free call. Create a career website in Notion, for your startup. Easily updated job board, with an unlimited free plan.
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