Business · October 21, 2022

How To Protect Your Business Name

How To Protect Your Business Name – Join Rational Unicorn Legal Services to learn the basics of intellectual property law with attorney Taylor Tieman. Your brand is just as important as your service or product. In a virtual, social media, e-commerce world, we need to protect who you are and what you stand for, not just what you sell. Let’s talk about trademarks and copyrights – what they are and how they are granted. Let’s discuss why these registrations and protections are important and how they can positively impact your business.

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How To Protect Your Business Name

How To Protect Your Business Name

Cost: Community Cost $5, $10, $20 (For our webinars, we use pay-what-you-can pricing to make them accessible to the public.)

Build Your Brand: How To Trademark A Name For Your Business

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The Legal Steps To Protect Your New Business Name

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Wednesday, November 2, 2022 from 3:00 PM to 4:00 PM Add to Calendar Google Calendar Outlook Calendar iCal Calendar Yahoo Calenda After pouring your blood, sweat and tears into your business, the last thing you want is your company name or logo. stolen by another business.

A trademark protects a word, symbol, design or combination associated with your company. By obtaining a federally registered trademark, you have legal protection if you need to defend yourself in court.

How To Protect Your Business Name

However, not all trademarks filed with the United States Patent and Trademark Office (USPTO) are actually approved and registered. In fact, 100,000 of the 300,000 trademarks filed in 2013 were not approved by the USPTO.

Should You Trademark Your Home Based Business? What Happens If You Don’t?

However, once you file a mark with the USPTO, there are steps you can take to ensure that it will be registered. For example, marks that are misleading or likely to be confused with other registered or pending marks are generally not approved, according to an infographic created by Cook & Cook, a Mesa, Ariz.-based law firm. Also, trademarks that misrepresent the goods or services provided by the business may not be approved.

Check out the infographic for more tips on how to make sure your trademark is registered and protected by the USPTO. Also, the infographic provides a geographical breakdown of which regions and industries the trademarks are granted. I help my clients ensure the success of their businesses by providing clear legal guidance in a supportive environment so they can focus on achieving their goals. full potential.

Have you ever spent hours brainstorming and getting feedback from others when you started your business? Have you changed your mind a few times along the way and finally settled on your perfect name? Have you found a name that reflects your business’ personality, goals and mission?

But what should you do if that perfect business name is no longer perfect? How do you legally change your name? How do you rebrand?

How To Protect Product Packaging Using Copyrights, Design Patents, And Trade Dress

In Florida, rebranding is completely possible. Generally, a company is said to be “doing business” when the name under which it conducts its business is different from its legal, registered name.

In Florida, if your business is operating under a name other than its legal name, be sure to register the rebranded name as a Florida fictitious name. What is a fictitious name?

In the state of Florida, the Florida fictitious name law requires any person (by definition to include an individual as well as a business entity) to register their “fictitious name” or “DBA” (as a business) name in Florida. Department of State prior to doing business in Florida. “Fictitious name” means any name under which a person does business in this state, other than a legal name.

How To Protect Your Business Name

After registration, the fictitious name is valid for a period starting from the date of registration or re-registration and ending on December 31 of the 5th calendar year. So you register and pay once every 5 years. The effect of the registration is for public information only. To register:

How To Protect Your Business Name: 6 Steps (with Pictures)

In short, when you rebrand your business, since the cost to register a fictitious name in Florida is minimal ($50 for 5-year renewals plus a newspaper ad), it’s good business practice to register your new rebranded name in Florida to protect your business and yourself. .

Are you and/or your business based in Florida? If so, and you need help registering a fictitious name in Florida, we are here for you. Contact us here.

About Sagacity Legal: Sagacity Legal is a Florida-based firm that works with service-based small business owners who want to minimize their legal risks so they can focus on reaching their full potential. This article and all of its contents are for general information purposes only and should not be construed as legal advice in any way. It is not intended to constitute information, and receipt or viewing, or communication by email or other means, does not create an attorney-client relationship. An attorney-client relationship is created only when a written contract is entered into. We disclaim all liability for any and all actions taken or omitted to be taken based on the content of this website to the fullest extent permitted by law. Do not act or act on this information without seeking professional legal advice.

* Testimonials found on this website are testimonials from actual clients of Sagacity Legal PLLC. Prospective customers may not receive the same or similar results.

Build Your Business, Protect Your Brand

** The information contained on this website is for general informational purposes only and should not be construed as legal advice on any matter.

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